Continued from Part 1: Why  Landing Pages Rock!
There are two requirements for a successful landing page: a specific source of traffic and a defined goal.
A specific source of traffic is necessary because you have to be able to control who hits your landing page. You can’t very well target a page...Continue Reading
Microsoft’s current search engine, live.com, while not the worst search engine, may be being pushed to the wayside as recent reports indicate that Microsoft will introduce a new search engine late this week. There seems to be some online debate as to whether the new search engine will launch with...Continue Reading
Over the past few years there has been a tremendous argument about how to start marketing your business. As a small business or a Fortune 500 company, the simple answer is this…the Web.
Think about it this way. As a business owner, you want to develop a reputation, a brand; something that you can maintain...Continue Reading