Recently a few large brands have illustrated an excellent warning to all businesses using social media: what is acceptable on your personal account is not always acceptable on your business account. Here are two potential issues that you need to avoid: Accidentally posting a personal message to the...Continue Reading
One Word… Excuses. (Insert laundry list of “reasons why twitter won’t work for my business” here.) We all make excuses for the things we don’t want to do. We justify not doing things that are hard or require us to give something of ourselves so that we can instead do the...Continue Reading
Are Tweets more powerful than links. Matt Cutts from Google says only when it comes to live results but in a recent episode of Whiteboard Friday Rand from seoMOZ said that there is evidence that shows that Tweets can indeed be more powerful than links, a situation that makes a social media presence...Continue Reading
Many small business owners looking to increase their leads with social media have taken the plunge and joined twitter. But after you get set up and you’ve found a few people to have a conversation with, where do you go from there? Google has rolled out a fantastic new tool called “Follow...Continue Reading
With the ongoing Social Media war, you may be familiar with the growth of Twitter and Facebook but what happened to MySpace’s prominence? Well, because of the growth of Twitter and Facebook, MySpace has lost a lot of its popularity…and profit. For that reason and the loss of advertisers...Continue Reading
