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	<title>Red Clay Interactive Blog &#187; SEO</title>
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	<link>http://blog.redclayinteractive.com</link>
	<description>Making Search Engines Friendly</description>
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		<title>Google Search Quality Rating Guidelines March 30, 2011&#8230;Leaked</title>
		<link>http://blog.redclayinteractive.com/google-search-quality-rating-guidelines-march-30-2011-leaked/</link>
		<comments>http://blog.redclayinteractive.com/google-search-quality-rating-guidelines-march-30-2011-leaked/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 13:49:14 +0000</pubDate>
		<dc:creator>Nick Kastner</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Strategy & Marketing]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[interactive marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO strategy]]></category>

		<guid isPermaLink="false">http://blog.redclayinteractive.com/?p=1625</guid>
		<description><![CDATA[UPDATE: October 18, 2011, 2:03 PM EST Search Engine Land has removed links to this story so the document is no longer available for download from SearchEngineLand.com. Â Their original story has been updated to reflect this. Â You can check it out here.
Have you ever dreamed of getting your hands on that valuable commodity known as [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Breaking News &#8211; Looks Like Another Google Algorithm Update on the way&#8230;</title>
		<link>http://blog.redclayinteractive.com/breaking-news-looks-like-another-google-algorithm-update-on-the-way/</link>
		<comments>http://blog.redclayinteractive.com/breaking-news-looks-like-another-google-algorithm-update-on-the-way/#comments</comments>
		<pubDate>Fri, 26 Aug 2011 19:52:35 +0000</pubDate>
		<dc:creator>Nick Kastner</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Strategy & Marketing]]></category>
		<category><![CDATA[Ethics]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://blog.redclayinteractive.com/?p=1508</guid>
		<description><![CDATA[The buzz in the search world over the past few months has been all about scraper sites, that is, websites that &#8220;scrape&#8221; content from other websites like news, blog posts and other pages. Â These scrapers utilize software (or slave labor) to scour the web for content related to their business and republish the information as [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Bada-BING! Microsoft readies new search engine.</title>
		<link>http://blog.redclayinteractive.com/bada-bing-microsoft-readies-new-search-engine/</link>
		<comments>http://blog.redclayinteractive.com/bada-bing-microsoft-readies-new-search-engine/#comments</comments>
		<pubDate>Wed, 27 May 2009 19:23:20 +0000</pubDate>
		<dc:creator>Nick Kastner</dc:creator>
				<category><![CDATA[Pay-Per-Click Advertising]]></category>
		<category><![CDATA[Strategy & Marketing]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[interactive marketing]]></category>
		<category><![CDATA[keyword research]]></category>
		<category><![CDATA[organic optimization]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[search trends]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO strategy]]></category>
		<category><![CDATA[website marketing]]></category>

		<guid isPermaLink="false">http://blog.redclayinteractive.com/?p=87</guid>
		<description><![CDATA[Microsoft&#8217;s current search engine, live.com, while not the worst search engine, may be being pushed to the wayside as recent reports indicate that Microsoft will introduce a new search engine late this week.  There seems to be some online debate as to whether the new search engine will launch with the name Bing or [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Google Continues to Change the Way We Search</title>
		<link>http://blog.redclayinteractive.com/rich-snippets-and-google-options/</link>
		<comments>http://blog.redclayinteractive.com/rich-snippets-and-google-options/#comments</comments>
		<pubDate>Wed, 13 May 2009 17:52:45 +0000</pubDate>
		<dc:creator>Nick Kastner</dc:creator>
				<category><![CDATA[Strategy & Marketing]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[interactive marketing]]></category>
		<category><![CDATA[organic optimization]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO strategy]]></category>

		<guid isPermaLink="false">http://blog.redclayinteractive.com/?p=75</guid>
		<description><![CDATA[On Tuesday, Google released its newest feature, Rich Snippets.  These Rich Snippets allow searchers to view more summary information about a site at a glance like product price, ratings, and helping to discern who&#8217;s who from a listing of people with the same name.  See the Google Webmaster Blog for more details.
In addition [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google Prepares to Change the SEO World</title>
		<link>http://blog.redclayinteractive.com/google-prepares-to-change-the-seo-world/</link>
		<comments>http://blog.redclayinteractive.com/google-prepares-to-change-the-seo-world/#comments</comments>
		<pubDate>Wed, 07 Jan 2009 14:39:37 +0000</pubDate>
		<dc:creator>Chris Adams</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[search trends]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://seo.redclayinteractive.com/?p=12</guid>
		<description><![CDATA[According to Bruce Clay, a legend in the field of SEO, during the first quarter of 2009 Google plans on releasing a number of new variables that will determine where your site ranks.  Currently Google uses 128 different variables to determine where web pages should rank for particular keywords.  That number will expand [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can I Do SEO On My Own?</title>
		<link>http://blog.redclayinteractive.com/can-i-do-seo-on-my-own/</link>
		<comments>http://blog.redclayinteractive.com/can-i-do-seo-on-my-own/#comments</comments>
		<pubDate>Thu, 08 May 2008 19:22:25 +0000</pubDate>
		<dc:creator>Chris Adams</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://seo.redclayinteractive.com/?p=10</guid>
		<description><![CDATA[Search engine optimization is the ability to create a website that is easily found by search engines and indexed for certain key words and phrases. Having a site that is optimized captures people who are already searching for a product or service you offer. The benefit is that you don’t have to reach out to [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title></title>
		<link>http://blog.redclayinteractive.com/gotta-make-em-want-it/</link>
		<comments>http://blog.redclayinteractive.com/gotta-make-em-want-it/#comments</comments>
		<pubDate>Fri, 11 Apr 2008 18:45:09 +0000</pubDate>
		<dc:creator>Chris Adams</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Strategy & Marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://strategy.redclayinteractive.com/?p=10</guid>
		<description><![CDATA[Now that we know what viral marketing is, we have to face a hard truth: You can’t make viral marketing. It just happens.
So why read on? Because I said you can’t make a viral campaign, I didn’t say you couldn’t have one.
Let’s cut to the chase. By its very nature, viral is something that spreads [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Our SEO Is Better Than Your Better</title>
		<link>http://blog.redclayinteractive.com/our-seo-is-better-than-your-better/</link>
		<comments>http://blog.redclayinteractive.com/our-seo-is-better-than-your-better/#comments</comments>
		<pubDate>Thu, 03 Apr 2008 19:43:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://seo.redclayinteractive.com/?p=7</guid>
		<description><![CDATA[Before we start, check out this new Nike commercial. Now that we are all on the same page, hopefully our headline makes a little more sense. A lot of companies out there claim to be “SEO Experts,” but many of them are just pulling a fast sell.
 
So how can you tell the difference? By [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Is Just Like High School</title>
		<link>http://blog.redclayinteractive.com/seo-is-just-like-high-school/</link>
		<comments>http://blog.redclayinteractive.com/seo-is-just-like-high-school/#comments</comments>
		<pubDate>Thu, 21 Feb 2008 21:19:19 +0000</pubDate>
		<dc:creator>Chris Adams</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[organic optimization]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://seo.redclayinteractive.com/?p=6</guid>
		<description><![CDATA[I’ll get to the headline in a minute. But first, we’ve already seen the advantages of using search engine optimization over traditional advertising. But you are probably wondering how SEO actually works?
&#160;
No one knows for sure how search engines like Google, MSN, and Yahoo determine their rankings, but most of us believe elves are somehow [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What is SEO?</title>
		<link>http://blog.redclayinteractive.com/what-is-seo/</link>
		<comments>http://blog.redclayinteractive.com/what-is-seo/#comments</comments>
		<pubDate>Wed, 20 Feb 2008 15:35:57 +0000</pubDate>
		<dc:creator>Chris Adams</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[keyword research]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://seo.redclayinteractive.com/?p=3</guid>
		<description><![CDATA[So, you have heard the term. You’ve seen it thrown around the web. You know it’s a hot trend. But just what is SEO and how can it help your business?
SEO stands for search engine optimization, and it’s a fancy-sounding way to help customers looking for a widget find your widget, on your site, as [...]]]></description>
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