Microsoft’s current search engine, live.com, while not the worst search engine, may be being pushed to the wayside as recent reports indicate that Microsoft will introduce a new search engine late this week. There seems to be some online debate as to whether the new search engine will launch with...Continue Reading
On Tuesday, Google released its newest feature, Rich Snippets. These Rich Snippets allow searchers to view more summary information about a site at a glance like product price, ratings, and helping to discern who’s who from a listing of people with the same name. See the Google Webmaster Blog...Continue Reading
According to Bruce Clay, a legend in the field of SEO, during the first quarter of 2009 Google plans on releasing a number of new variables that will determine where your site ranks. Currently Google uses 128 different variables to determine where web pages should rank for particular keywords. That...Continue Reading
Search engine optimization is the ability to create a website that is easily found by search engines and indexed for certain key words and phrases. Having a site that is optimized captures people who are already searching for a product or service you offer. The benefit is that you don’t have to reach...Continue Reading
Now that we know what viral marketing is, we have to face a hard truth: You can’t make viral marketing. It just happens.
So why read on? Because I said you can’t make a viral campaign, I didn’t say you couldn’t have one.
Let’s cut to the chase. By its very nature, viral is something that spreads quickly...Continue Reading
Before we start, check out this new Nike commercial. Now that we are all on the same page, hopefully our headline makes a little more sense. A lot of companies out there claim to be “SEO Experts,” but many of them are just pulling a fast sell.
So how can you tell the difference? By knowing what SEO...Continue Reading
I’ll get to the headline in a minute. But first, we’ve already seen the advantages of using search engine optimization over traditional advertising. But you are probably wondering how SEO actually works?
No one knows for sure how search engines like Google, MSN, and Yahoo determine their rankings,...Continue Reading
So, you have heard the term. You’ve seen it thrown around the web. You know it’s a hot trend. But just what is SEO and how can it help your business?
SEO stands for search engine optimization, and it’s a fancy-sounding way to help customers looking for a widget find your widget, on your site, as easily...Continue Reading