How to track QR codes in Google Analytics

So you want to use QR codes but you’re not sure how to track them in Google Analytics. There are four steps to getting the URLs ready and generating the QR codes that will be ready for tracking using Google Analytics campaign tracking. Plan your campaign Use Google Campaign Builder to build unique URLs for each channel Use your favorite URL Shortener to shorten the link Generate the QR Code Below are more details about each step of the process as well as links to some powerful tools for getting... Continue Reading