The buzz in the search world over the past few months has been all about scraper sites, that is, websites that “scrape” content from other websites like news, blog posts and other pages. Â These scrapers utilize software (or slave labor) to scour the web for content related to their business...Continue Reading
Now that we know what viral marketing is, we have to face a hard truth: You can’t make viral marketing. It just happens.
So why read on? Because I said you can’t make a viral campaign, I didn’t say you couldn’t have one.
Let’s cut to the chase. By its very nature, viral is something that spreads quickly...Continue Reading
You have probably heard the term. You may even know what it is. But do you know how viral marketing could help build your brand and increase business?
Any discussion of viral begins with an understanding that the web has changed. It is no longer a place for static information. Sites like Yahoo!...Continue Reading
Most traditional marketing sources always say “start with the brand.” That’s good and all, but how do you do that?
Marketing is much more than running an ad in the newspaper or leasing a billboard. It’s understanding who your company is, what you do better than anyone else, who your customers...Continue Reading
