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Posts Tagged ‘interactive marketing’

Google Search Quality Rating Guidelines March 30, 2011…Leaked

UPDATE: October 18, 2011, 2:03 PM EST Search Engine Land has removed links to this story so the document is no longer available for download from SearchEngineLand.com.  Their original story has been updated to reflect this.  You can check it out here. Have you ever dreamed of getting your hands on...Continue Reading

Facebook Advertising and Targeting

Since its inception, Facebook has taken careful consideration as to how to develop an advertising platform that works for users and generates results.  That’s part of the reason that eMarketer forcast for 2011 showed that Facebook would be the leading website for online display ads in 2011. So,...Continue Reading

What is success and how do I find it

My alma mater recently honored me for being what they consider “successful” in the business, community, or educational worlds. And as a result, I was asked to define success and give advice to college students as they look to enter the real world. If you read my blog you already have read...Continue Reading

Bada-BING! Microsoft readies new search engine.

Microsoft’s current search engine, live.com, while not the worst search engine, may be being pushed to the wayside as recent reports indicate that Microsoft will introduce a new search engine late this week. There seems to be some online debate as to whether the new search engine will launch with...Continue Reading

Google Continues to Change the Way We Search

On Tuesday, Google released its newest feature, Rich Snippets. These Rich Snippets allow searchers to view more summary information about a site at a glance like product price, ratings, and helping to discern who’s who from a listing of people with the same name. See the Google Webmaster Blog...Continue Reading

Who Are You Competing With?

I think one impact of the internet that most everyone is aware of is the fact that you can now sell to a customer located anywhere in the world. Unlike commerce at any other time in history, we are no longer bound by the constraints of geography. Any of us who have bought a book or a birthday gift online...Continue Reading

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.