New study by Hybris has found that 8 in 10 B2B procurers would opt for a supplier that offers online ordering over an equal supplier that only offers print catalog ordering. The top advantages for the option of e-commerce from a supplier is that it allows them to do business with suppliers at their own convenience (89.4%), saves them time (84.6%), and enables them to be better informed about the state of their order (80.7%).
We talked below about how high gas prices present an opportunity for your business to capitalize on the shift to e-commerce. That’s a good start. But the larger issue at play is how the continuing evolution of technology provides methods for your business to operate more efficiently. Here is an example that piggybacks off the gas price thing. Instead of having a sales force pounding the pavement, and piling up reimbursement miles, why not try a web-based system that reduces their time in the... Continue Reading
According to Search Engine Journal, Google’s Vint Cerf, a man commonly referred to as the Father of the Internet, (it’s not Al Gore?) made the following statement regarding high gas prices and the internet: Although I’m not happy with increased oil prices, the Internet (industry) may actually benefit from that as people turn to it as an aid to improve efficiency. His theory is the push to save on gas will fuel business innovation. Specifically, he cites increased video conferencing... Continue Reading