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Who To Follow On Twitter

Many small business owners looking to increase their leads with social media have taken the plunge and joined twitter. But after you get set up and you’ve found a few people to have a conversation with, where do you go from there? Google has rolled out a fantastic new tool called “Follow...Continue Reading

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Attention Advertisers: Get On Your Feet and Pay to Tweet

After four years of twitting around, the phenomenon known as Twitter has buckled down and unveiled what appears to be the first phase of a business model. They are calling their new revenue building endeavor “Promotional Tweets.” According to company Founder Biz Stone, “Promoted Tweets are ordinary...Continue Reading

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Is Keeping Up With “The Joneses” Our Future? (Or Present!?)

We’ve all studied the evolution of marketing trends. And whether it is a test drive at a car dealership or a free sample in a grocery store, the goal is usually the same: get them to try the product. Because as marketers, that’s all we can do. We can lead the horse to water. We can’t...Continue Reading

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Google Facebook Search

In December, Google announced that “real time” search results were here. What are real time results you may ask? Real time results are posts from twitter, friend feed, Google News and other micro blogging and news sites with updates. Also in December, Google mentioned that Facebook updates...Continue Reading

“Anti-Social” Networking

Many have said that social networking is “fake” networking and that people turn to twitter, Facebook, and even text messages as a way for insecure people to hide behind technology. That may be the case some of the time but it seems that social networks are getting more social everyday. ...Continue Reading

“Paranormal Activity” Goes Viral To Scare Up Box Office

Have you heard about “Paranormal Activity”? The no budget horror movie shot for $15,000 in the director’s San Diego home has become an internet sensation that reminds many of “The Blair Witch Project.” This weekend, PA made $7 million, ranking fifth in box office standing....Continue Reading

Tell Me This, Oh Mighty Interweb!

I recently watched a video sent out by one of our own staffers, Andrew Klein, about Social Media and how it’s not just a fad but a revolution and it brought up one excellent point, News Finds Us. For years, I was a news junky, watched the news every night in college, was into politics, etc. As...Continue Reading

MySpace Reduces Staff

With the ongoing Social Media war, you may be familiar with the growth of Twitter and Facebook but what happened to MySpace’s prominence? Well, because of the growth of Twitter and Facebook, MySpace has lost a lot of its popularity…and profit. For that reason and the loss of advertisers...Continue Reading

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.