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Viewing all posts in: Strategy & Marketing

SOPA and PIPA Legislation

Warning.  This is a personal rant There are two bills making their way through our Congress that are hotly debated: SOPA (Stop Online Piracy Act) and PIPA (Protect IP Act). The bills are written to fight online trafficking of copyrighted wares.  The issue with these bills is the seemingly broad...Continue Reading

Nick’s 2012 Predictions

FourSquare explodes to over 25 millions users In June of 2011, FourSquare hit 10 million users and I think they’ll more than double in size in 2012, reaching at least 25 million users.  It’s a powerful tool, a fun game with friends, and offers great benefits to organizations and consumers...Continue Reading

Josh’s 2012 Predictions

The web gets more “Responsive” We access data on many different platforms these days with Tablets and smart-phones taking over many duties once reserved for our desktops and laptops. Each of these have different screen sizes which has caused Web Designers and Developers to use techniques...Continue Reading

Jonathan’s 2012 Predictions

Microsoft Integrates Kinect into Windows 8 If you have an Xbox 360 but don’t have a Kinect you might be scratching your head, or even a bit ticked off, asking why Microsoft changed a perfectly good and very functional GUI to a tile-based UI like that used in Windows Phone 7 and, coming soon, with Windows...Continue Reading

Web Design Return on Investment & Usability

Seeing that it’s a new year, I thought it might be beneficial to our blog readers to spend a few minutes and write about the elusive website return on investment. Every year, billions of dollars are spent on web-based marketing strategies and/or marketing decisions influenced by the web. And yet,...Continue Reading

Lindsey’s 2012 Predictions

Mobile shifts from quantity to quality The evolution of websites went something like this: first it was unique just to have a website, then it was mandatory to have a website, and now it’s mandatory to have a good website. Mobile is following the same path, although in today’s digital world that...Continue Reading

Greg’s 2012 Predictions

Over the course of the next few days, we’ll be publishing a series of articles with 2012 predictions by our own Red Clay Interactive staff. First up is Greg and his predictions. Google Speech Recognition gets big and better Siri has been a big hit for Apple – being able to casually speak...Continue Reading

The Most Socially Networked Cities

Always a source for reliable social media statistics, Men’s Health recently released their findings for the most socially networked cities.  One may think that the great state of California would reign supreme on this top 10 list, being the home of Facebook and Google+.  Surprisingly, only one...Continue Reading

posted in: Social Media

Facebook Timeline

Facebook recently released its new layout, “Timeline”, to the masses.  If you haven’t heard, Timeline is a new design, displaying your Facebook profile in a, well, timeline. You can get Timeline on your profile by visiting Facebook Timeline and clicking the green “Get Timeline”...Continue Reading

posted in: Social Media

Santa Isn’t the Only One Tracking Your Every Move this Holiday Season

According to The Consumerist , there are at least two malls that are going to be tracking consumer’s shopping patterns using shopper’s cell phone signals. The goal is for stores and malls as a whole to be able to market to retailers in a more appealing and efficient manner, and what better time to...Continue Reading

posted in: Mobile

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.