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One password to rule them all

In my last blog, I gave some general front end security guidelines for developers.  Today, I’m going to focus on what you can do as a user can do to increase your online security.  As a user, it is all about passwords. I like starting out at Wikipedia since they have a really good article on...Continue Reading

Facebook Innovations: Use ‘Em Or Lose

In Facebook: Phenomenal Cosmic Power, I explained why Facebook has become too massive and significant to ignore. It doesn’t make sense for every business to market themselves on Facebook, but every web-based business should find a way to leverage the Facebook audience to their advantage. Facebook is...Continue Reading

Facebook: Phenomenal Cosmic Power

Facebook. It’s where you post pics of your favorite cat, catch a cheating spouse, and look more successful than the rest of your graduating class. It’s also where businesses have created legitimate traction for their brand. This quirky social-business platform hybrid has had marketers talking for...Continue Reading

Let’s Make a Deal

If you are fortunate enough to be living in Atlanta, Austin, Dallas, San Diego or San Francisco then you  have no doubt noticed that Facebook has finally rolled out its’ much anticipated local “Deals.”  Deals is Facebook’s answer to the popularity of sites like Groupon and Living Social. ...Continue Reading

Get an A+ for Attitude

There is one critical element of success that a company or individual can always control: ATTITUDE. In any profession or situation in life, there are too many moving parts to ever guarantee success. From the economy to the quality of your product or service; from your competition to your market demand,...Continue Reading

Facebook Crime Solvers

With all of the buzz in the media regarding the power of social media in Egypt and Tunisia over the past few months, I wanted to share a relatively local story out of Orlando which, again, shows that social media has no limits. Zero Gravity Gymnastics out of Orlando, Florida was recently shut down as...Continue Reading

How Secure are your Passwords?

In this day and age passwords are everywhere. Email, ATMs, banks, facebook, blogs; they all have them and unfortunately they are all under attack. Passwords, and in a larger sense authentication, has been around for a long time. They can be traced back to ancient guards using passwords to determine...Continue Reading

Social Media Mistake: Don’t confuse your personal and corporate profiles

Recently a few large brands have illustrated an excellent warning to all businesses using social media: what is acceptable on your personal account is not always acceptable on your business account. Here are two potential issues that you need to avoid: Accidentally posting a personal message to the...Continue Reading

Banks & Social Media Best Practices

I was recently invited to teach at this year’s American Banker’s Association School of Bank Marketing and Management. One of the topics that I’ll be discussing is the role of social media and regulation. To prepare, I’ve done some light research and also had the opportunity...Continue Reading

Troubleshoot mod_rewrite

I recently had to setup some rewrite rules for a website using Apache’s mod_rewrite.  Most of our sites are on shared servers so I can just upload that .htaccess file and be done, but every now and then I’m on a new dedicated server where some things just aren’t setup correctly.  I’m...Continue Reading

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.