The buzz on the web over the weekend seemed to about an apparent test redesign of the Google website. With the test redesign, Google will no longer be asking if you “feel lucky” (removing the “I’m Feeling Lucky” button”) and may very well be rolling out some new...Continue Reading
Some of the Red Clay crew attended an interesting event put on by AiMA and SEMPO that was centered on how social media and social marketing are meshing into what is being called “Social Search”. We learned about “The Social Impact on Search” and how we as marketers can influence consumers to...Continue Reading
About 2 years ago I tossed my Mach 3 Turbo razor, NIVEA shave gel, and picked up a vintage 1963 Gillette tech, badger hair shaving brush, and some Tabac soap. Why, you might ask, did I trade the latest in shaving technology for a razor that is older than I am… False promises.
Many businesses...Continue Reading
For the purposes of this post let’s assume two things: 1. You know that mobile is the future of the web (if not, read Mobile First or just do a web search for “mobile growth”). 2. You want to take your business into the mobile space.
As Tim outlined in his blog Mobile Website Development,...Continue Reading
At Red Clay, we have a lot of opportunities to do some really cool projects. Some of these you may have seen in our portfolio, but there are others that you may have interacted with and not been aware of.
The other day I was reminded by Yancey about a past project of ours… the free Chick-fil-A coupons...Continue Reading
A couple years ago Google released a few search tools to help users find more relevant information faster. Rich snippets were a way site owners could split up their information into smaller chunks for a search engine to understand. The search engine in turn can use this extended information to serve...Continue Reading
That may seem like a strange headline coming from the current president of what many still consider a “web design shop”.
But we actually buried that company a few years ago and our clients and staff couldn’t be happier. The shift from a web development job shop to strategic marketing agency...Continue Reading
Digital Summit 2011 was awesome. Two days of great discussion with 900 of our interactive comrades-in-arms on a variety of topics from Social Media to Advanced SEO, UX design to AdWords and everything in between. Ask anyone and they would have summarized the entire 2 days of seminars with two words....Continue Reading
It was an honor and a privilege to speak at this year’s ABA School of Bank Marketing and Management. The students were great and I absolutely look forward to having another opportunity to teach next year. Per request from a number of students at the school, I’ve posted my presentation (in...Continue Reading
For those of you that don’t know, a group of U.S. senators, in conjunction with the Department of Homeland Security, have been working to provide a bill that would allow the Federal Government to take over or shut down websites if they were found to be terroristic in nature or that violate copyright...Continue Reading