Two weeks ago, Facebook announced that it would be redesigning its Facebook Pages. These updated changes actually give more power to content providers and business owners. Apparently from the web buzz that we’ve found, business owners who have Facebook pages for their brands will have more freedom,...Continue Reading
For those of you that aren’t familiar with Google Placement Advertising, Google, through their AdWords platform, now allows advertisers to advertise on multiple sites using either simple text ads, images, video or even flash animation. Also, Google allows you to geo-target these placements to make sure...Continue Reading
For those of you that aren’t familiar with Google Placement Advertising, Google, through their AdWords platform, now allows advertisers to advertise on multiple sites using either simple text ads, images, video or even flash animation. Also, Google allows you to geo-target these placements to make sure...Continue Reading
In our last blog about privacy policy creation we mentioned that in some cases a privacy policy is a legal requirement for a website. The following list mentions some of the cases where a privacy policy is required by law. This list is not comprehensive. If you have any questions about your own privacy...Continue Reading
Is a privacy policy really necessary for my website? When building a website, privacy policy creation seems to intimidate website owners more than any other step of the process. The bad news is that it is necessary. The good news is that it’s pretty easy once you understand what it needs to say. What...Continue Reading
According to Bruce Clay, a legend in the field of SEO, during the first quarter of 2009 Google plans on releasing a number of new variables that will determine where your site ranks. Currently Google uses 128 different variables to determine where web pages should rank for particular keywords. That...Continue Reading
E-mail marketing can be one of the most cost effective and powerful tools in your marketing arsenal. In today’s digital world, email marketing is one of the most effective ways to advertise. Research shows email returns over $50 for every $1 invested, compared with just $7 for print. But many are...Continue Reading
We talked below about how high gas prices present an opportunity for your business to capitalize on the shift to e-commerce. That’s a good start. But the larger issue at play is how the continuing evolution of technology provides methods for your business to operate more efficiently. Here is an example...Continue Reading
According to Search Engine Journal, Google’s Vint Cerf, a man commonly referred to as the ‘Father of the Internet,’ (it’s not Al Gore?) made the following statement regarding high gas prices and the internet: “Although I’m not happy with increased oil prices, the Internet (industry) may actually...Continue Reading
According to a Yahoo news story, Adobe recently announced the release of Acrobat 9, the latest update to the popular software. Things got interesting, however, with the revelation that this new version will incorporate Flash. Thus, for the first time, PDFs created with Acrobat could include movies or...Continue Reading