A big thank you to everyone who came out for the South Hall Marketing Workshop this morning. We had a great turnout and really enjoyed answering all the great questions we received. As promised we have attached a PDF of the handout in case you did not receive a copy at the workshop. And if you have...Continue Reading
Microsoft’s current search engine, live.com, while not the worst search engine, may be being pushed to the wayside as recent reports indicate that Microsoft will introduce a new search engine late this week. There seems to be some online debate as to whether the new search engine will launch with...Continue Reading
On Tuesday, Google released its newest feature, Rich Snippets. These Rich Snippets allow searchers to view more summary information about a site at a glance like product price, ratings, and helping to discern who’s who from a listing of people with the same name. See the Google Webmaster Blog...Continue Reading
The domain name for your biggest competitor is about to expire, and you have already placed a back order to purchase it. Do you get to keep it? Most likely not. At the end of 2004 ICANN, the nonprofit global organization that sets domain policies, added a grace period after a domain expires when the...Continue Reading
When you search your company’s name in Google, do your competitors’ ads show up? And more importantly, can you make them stop? That answer is not a simple yes or no. Trademarks are a heavily debated subject when it comes to pay per click advertising, and there are a wide set of rules governing...Continue Reading
Two weeks ago, Facebook announced that it would be redesigning its Facebook Pages. These updated changes actually give more power to content providers and business owners. Apparently from the web buzz that we’ve found, business owners who have Facebook pages for their brands will have more freedom,...Continue Reading
For those of you that aren’t familiar with Google Placement Advertising, Google, through their AdWords platform, now allows advertisers to advertise on multiple sites using either simple text ads, images, video or even flash animation. Also, Google allows you to geo-target these placements to make sure...Continue Reading
For those of you that aren’t familiar with Google Placement Advertising, Google, through their AdWords platform, now allows advertisers to advertise on multiple sites using either simple text ads, images, video or even flash animation. Also, Google allows you to geo-target these placements to make sure...Continue Reading
In our last blog about privacy policy creation we mentioned that in some cases a privacy policy is a legal requirement for a website. The following list mentions some of the cases where a privacy policy is required by law. This list is not comprehensive. If you have any questions about your own privacy...Continue Reading
Is a privacy policy really necessary for my website? When building a website, privacy policy creation seems to intimidate website owners more than any other step of the process. The bad news is that it is necessary. The good news is that it’s pretty easy once you understand what it needs to say. What...Continue Reading