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What is your business thankful for?

Years ago, thankfulness was a great part of our culture. We taught children to say thank you. We would do nice things for our neighbors just out of the kindness of our hearts. It also was customary to send a thank you note or gift to someone who has gone out of their way to help us out. In today’s...Continue Reading

6 technologies your company can’t live without

#1 WordPress What was once only a blogging platform is now a full fledged CMS. Powering over 8% of the entire Internet Wordpress is backed by a powerful community of developers who are constantly extending the functionality and building plugins. On top of that the user experience designers at Wordpress...Continue Reading

Social Media… We have interns for that…

This video is surprisingly accurate on the approach many take to social media. And then we wonder why it doesn’t work. Thanks to Socialnomics09 for a great YouTube Channel.

Facebook Check-in Deals

Creating a Facebook Check-in Deal is easy and it can provide a powerful way for customers to engage with your brand as well as share your business with their social graph. So how does it work. When someone check-in on Facebook to a place with a deal a story is created about it. The magic of deals...Continue Reading

We ♥ Empowering Clients

Developing brands and building great projects is great fun but if those projects are not able to be used by our Clients effectively we have only done half our job. After a site launches is when the magic really happens. That is where the rubber meets the road and where the ideas that everyone was so...Continue Reading

tagged with: ,        posted in: Strategy & Marketing

What are Open Graph tags?

The open graph protocol allows developers to leverage Facebook in new and exciting ways. One of the easiest ways to venture into the world of Open Graph is to add the open graph meta tags to your site. Open graph meta tags allow you to control what content shows up when a page is shared on Facebook....Continue Reading

Tracking QR Codes with Branded URLs

In the post How to track QR Codes in Google Analytics I described how to use Google campaign URLs in combination with a URL shortener to create a QR code that was easily track able in Google Analytics. Since that post published I have had a lot of questions about using a URL shortener when it comes to...Continue Reading

Is Email Marketing Dead

In this post CAN-SPAM environment many feel that email marketing is dead. And while we all get more emails than we would like to the fact is that consumers are signing up to receive more marketing emails than ever before. Groupon alone sends daily emails to 33 million opt-ins. If you are hesitant...Continue Reading

What I learned about Marketing from Traditional Wetshaving

About 2 years ago I tossed my Mach 3 Turbo razor, NIVEA shave gel, and picked up a vintage 1963 Gillette tech, badger hair shaving brush, and some Tabac soap. Why, you might ask, did I trade the latest in shaving technology for a razor that is older than I am… False promises. Many businesses...Continue Reading

Think Mobile First

Digital Summit 2011 was awesome. Two days of great discussion with 900 of our interactive comrades-in-arms on a variety of topics from Social Media to Advanced SEO, UX design to AdWords and everything in between. Ask anyone and they would have summarized the entire 2 days of seminars with two words....Continue Reading

tagged with: ,        posted in: Mobile, Strategy & Marketing

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.