The importance of social media for business is no longer up for debate (did you know that Fortune 500 companies have doubled their use of Twitter over the past year with 60% now maintaining an active Twitter account and 56% a facebook page??). But once you have set up your social presence, how do you...Continue Reading
With MSN, Live and now Bing, Microsoft has tried to get a foothold in the search market and pull some market share away from search giant Google. But with 83% of the global market share going to Google (Bing is currently around 4%), saying it’s an uphill battle is a bit of an understatement.
However,...Continue Reading
The domain name for your biggest competitor is about to expire, and you have already placed a back order to purchase it. Do you get to keep it?
Most likely not. At the end of 2004 ICANN, the nonprofit global organization that sets domain policies, added a grace period after a domain expires when the...Continue Reading
When you search your company’s name in Google, do your competitors’ ads show up? And more importantly, can you make them stop? That answer is not a simple yes or no. Trademarks are a heavily debated subject when it comes to pay per click advertising, and there are a wide set of rules governing...Continue Reading
In our last blog about privacy policy creation we mentioned that in some cases a privacy policy is a legal requirement for a website. The following list mentions some of the cases where a privacy policy is required by law. This list is not comprehensive. If you have any questions about your own privacy...Continue Reading
Is a privacy policy really necessary for my website?
When building a website, privacy policy creation seems to intimidate website owners more than any other step of the process. The bad news is that it is necessary. The good news is that it’s pretty easy once you understand what it needs to say.
What...Continue Reading