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How to Utilize Pinterest for Your Business

Note: If you are unfamiliar with Pinterest, please read my previous blog post, Pinterest is Piquing Interest, first. Is Pinterest Right for Your Business? Like any social network, it is important to fully understand the network and its purpose, as well as have a plan of action before jumping right in....Continue Reading

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posted in: Strategy & Marketing

Pinterest is Piquing Interest

Guys, have you noticed unusual and exceptional smells coming from your kitchen? A new wreath on the door every time you return from checking the mail? A quilt made of all your old jerseys hanging in your man cave? Your baby wearing only a knitted cap sitting in your porch flower pot? Well these are all...Continue Reading

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tagged with: , ,        posted in: Social Media, Strategy & Marketing

Santa Isn’t the Only One Tracking Your Every Move this Holiday Season

According to The Consumerist , there are at least two malls that are going to be tracking consumer’s shopping patterns using shopper’s cell phone signals. The goal is for stores and malls as a whole to be able to market to retailers in a more appealing and efficient manner, and what better time to...Continue Reading

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posted in: Mobile

“The Social Impact on Search,” AiMA & SEMPO Event

Some of the Red Clay crew attended an interesting event put on by AiMA and SEMPO that was centered on how social media and social media marketing are meshing into what is being called “Social Search”. We learned about “The Social Impact on Search” and how we as marketers can influence consumers...Continue Reading

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tagged with: ,        posted in: Search Engine Optimization, Social Media

“The Web is Dead. Long Live the Internet”

Last Tuesday, the renowned advertising guru, Gordon Sawyer, delivered an excellent seminar for small businesses at the Greater Hall Chamber of Commerce, which was sponsored by United Community Bank. Mr. Sawyer touched on some key points in his seminar about how interactive media is taking over our everyday...Continue Reading

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posted in: Strategy & Marketing

Attention Advertisers: Get On Your Feet and Pay to Tweet

After four years of twitting around, the phenomenon known as Twitter has buckled down and unveiled what appears to be the first phase of a business model. They are calling their new revenue building endeavor “Promotional Tweets.” According to company Founder Biz Stone, “Promoted Tweets are ordinary...Continue Reading

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posted in: Social Media

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.