"Would you like a killer with that?"
As the campaigns for Emmy nominations loom (the Oscars of TV), Showtime is finding some creative ways to tout their critically acclaimed show about a serial killer/cop who only murders bad guys “Dexter.” Beginning Thursday and running for 30...Continue Reading
We’ve all studied the evolution of marketing trends. And whether it is a test drive at a car dealership or a free sample in a grocery store, the goal is usually the same: get them to try the product. Because as marketers, that’s all we can do. We can lead the horse to water. We can’t...Continue Reading
Want to use real movies in your next presentation? What about a clip in an online commercial? Now, the real question, do you want to all of this legally? Then Paramount Pictures has a solution for you.
Launching today, ParamountClips.com is a new program that allows you to search Paramount films like...Continue Reading
Allow me to explain. In today’s society, there is a misplaced sense of self importance. Think about it. iphones. ipods. MySpace. Facebook. All of these creations place me at the center of the universe. I lose my ability to filter my thoughts, reactions or musings because I am conditioned to tweet...Continue Reading
Have you heard about “Paranormal Activity”? The no budget horror movie shot for $15,000 in the director’s San Diego home has become an internet sensation that reminds many of “The Blair Witch Project.”
This weekend, PA made $7 million, ranking fifth in box office standing....Continue Reading
According to Bruce Clay, a legend in the field of SEO, during the first quarter of 2009 Google plans on releasing a number of new variables that will determine where your site ranks. Currently Google uses 128 different variables to determine where web pages should rank for particular keywords. That...Continue Reading
E-mail marketing can be one of the most cost effective and powerful tools in your marketing arsenal. In today’s digital world, email marketing is one of the most effective ways to advertise. Research shows email returns over $50 for every $1 invested, compared with just $7 for print.
But many are...Continue Reading
We talked below about how high gas prices present an opportunity for your business to capitalize on the shift to e-commerce. That’s a good start. But the larger issue at play is how the continuing evolution of technology provides methods for your business to operate more efficiently.
Here is an example...Continue Reading
According to Search Engine Journal, Google’s Vint Cerf, a man commonly referred to as the ‘Father of the Internet,’ (it’s not Al Gore?) made the following statement regarding high gas prices and the internet: “Although I’m not happy with increased oil prices, the Internet (industry) may actually...Continue Reading
According to a Yahoo news story, Adobe recently announced the release of Acrobat 9, the latest update to the popular software. Things got interesting, however, with the revelation that this new version will incorporate Flash. Thus, for the first time, PDFs created with Acrobat could include movies or...Continue Reading