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“Anti-Social” Networking

Tim Zack on October 14, 2009

Many have said that social networking is “fake” networking and that people turn to twitter, Facebook, and even text messages as a way for insecure people to hide behind technology. That may be the case some of the time but it seems that social networks are getting more social everyday. The below graph from e-marketer shows an interesting trend in social networking statistics. An increasing number of people are switching from email to social networks as their most often used form of written communication.

social-networking-statistics

Naysayers take note, the social aspect of “social” networks seems to be on the rise and those who choose not to make themselves available in this space are inevitably going to get left out. Has any one seen my fountain pen and stationary?

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Tim Zack

About Tim Zack

Tim graduated Magna Cum Laude with Honors from the University of Georgia's Terry College of Business with a BBA in Marketing and now serves Red Clay clients as a Interactive Marketing Executive. Tim's strengths include interactive strategy, pay per click optimization, and social media.

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About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.