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Archive for April, 2008

Click Here For Awesome!!!

Which of the following Pay-Per-Click (PPC) advertisements for web design would you click on? You may think the answer is simple, but billions of people get it wrong every day. Because if you were to search web design (or anything else in Google for that matter) right now, the vast majority of Pay-Per-Click...Continue Reading

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tagged with:        posted in: Pay-Per-Click Advertising

Does Pay-Per-Click Make Cents?

Pay-Per-Click advertisements are the most important innovation to hit the internet since e-mail!!! Maybe not, but it can be an effective tool in your advertising arsenal. But what exactly is PPC? Pay-Per-Click advertisements appear on search engine result pages. When you search a word in Google, the...Continue Reading

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tagged with: , ,        posted in: Pay-Per-Click Advertising

Gotta Make ‘Em Want It

Now that we know what viral marketing is, we have to face a hard truth: You can’t make viral marketing. It just happens. So why read on? Because I said you can’t make a viral campaign, I didn’t say you couldn’t have one. Let’s cut to the chase. By its very nature, viral is something that spreads quickly...Continue Reading

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tagged with: , ,        posted in: Branding, Strategy & Marketing

Our SEO Is Better Than Your Better

Before we start, check out this new Nike commercial. Now that we are all on the same page, hopefully our headline makes a little more sense. A lot of companies out there claim to be “SEO Experts,” but many of them are just pulling a fast sell. So how can you tell the difference? By knowing what SEO...Continue Reading

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tagged with: ,        posted in: Search Engine Optimization

About Red Clay

Red Clay isn't a traditional agency. Our folks don't fit that mold, and we aren't big on conforming. We're thinkers. We like getting outside the box to get results, but never just to be cool. We care too much about conversions to worry about being cool. We're outside the big city and provide our clients with good old fashioned service. Our business is built on conversions, communication, sales … you know, results.